De’Longhi Magnifica ECAM12122B price history: is $477 a good price?
Buy or Wait compared the current verified Australian price with 411 days of trusted evidence for the exact ECAM12122B.
Published 21 August 2026 · Live prices can change quickly, so recheck the retailer before purchase.
At $477, it looks fair rather than exceptional.
On 21 August 2026, Buy or Wait production verified The Good Guys at $477 for exact model ECAM12122B. A fresh first-party check showed the same $477 “Price Attack” price with Add to Cart availability.
That is $21, or about 4.2%, below the $498 median price episode in our monitored history. But this exact machine has also reached about $381, so $477 is not a rare bargain.
Exact product analysed
De’Longhi Magnifica Fully Automatic Coffee Machine in Black · model / SKU / MPN ECAM12122B · GTIN/EAN 8004399026803. Magnifica Evo, Magnifica Start and other similarly named variants are not mixed into this analysis.
View the De’Longhi Magnifica live product evidence →What the price history shows
Buy or Wait production records 14 trusted observations grouped into 13 distinct price episodes across four retailer labels over 411 days. The tracked range is $381 to $999, with a median episode price of $498. The median is more useful than the $999 upper-end observation, which sits well above most monitored episodes.
Historical prices are not current offers
Our historical evidence includes Bing Lee at $381 on 15 February 2026 and $381.60 on 26 April, The Good Guys at $479 on 22 April, JB Hi-Fi at $498 on 30 April, and Myer at $799.20 on 9 August and $999 on 12 August. The latest The Good Guys history episode began at $477 on 13 August.
Those figures describe Buy or Wait’s monitored history. They are not promises that those prices are available now. The current layer is separate: at publication, the freshly verified evidence used for the verdict is The Good Guys at $477.
So, buy or wait at $477?
At $477, the Magnifica is $21 below its tracked $498 median but $96 above its $381 tracked low. That puts today’s verified price about 4.2% below the median and roughly 25.2% above the lowest price we have recorded.
If you need an automatic coffee machine now and specifically want this exact model, $477 is defensible. If timing is flexible, the history gives a real reason to wait for something closer to $400 rather than treating $477 as a once-a-year event.
A practical reading of the record is: around $480–$500 has been broadly normal-to-fair; around $400 has been historically strong; and around $381 has been exceptional in our tracked evidence. These are descriptive zones, not forecasts.
Why we do not use the $999 high to manufacture a discount
The $999 Myer observation on 12 August is part of the validated record, but it is far above most other episodes. Comparing $477 with that outlier would make the current price look dramatically better than the broader history supports. The $498 median gives a more honest reference point. Retail maths has enough theatre already.
What could change the verdict
A verified price around $400 would materially strengthen the buy case because this exact model has already been observed around $381. A move back above the tracked median would make waiting easier to justify unless availability or timing mattered more than price.
Buy or Wait does not monitor every Australian retailer, marketplace seller, bundle, coupon or member-only offer. A lower price may exist elsewhere, and retailer prices can change without notice. Our tracked low is not a claim about the lowest price ever offered anywhere in Australia.
How we produced this analysis
Evidence was rechecked for publication on 21 August 2026. Buy or Wait production showed a verified $477 The Good Guys offer for exact ECAM12122B, and the first-party retailer page independently showed the same model and cash price with Add to Cart. Historical figures come from Buy or Wait’s trusted Australian observations for that exact canonical identity.
Retailer, affiliate and commercial relationships are not inputs into the price thresholds or buy/wait conclusion. A commercial relationship cannot pay to improve the editorial verdict.