Brand price intelligence
Apple
Current Australian retailer prices appear first. Products without a fresh live price remain useful through verified price history.
Tracked
55
Live now
26
Price history
29
Categories
11
Live price
Current Apple prices
Fresh verified retailer prices available now.
Lowest across 67 checks
Early tracking
Apple · Tablets
Apple 11-inch iPad Pro M5 Wi-Fi 512GB Space Black Standard Glass
Best price at Apple Australia
1 retailer · 67 price checks · Updated today
Current price
$2,349
No change
since previous check
Recommendation
Early tracking
Today's price is at the lowest level we've recorded so far. We'll become more confident as additional price history is collected.
Lowest tracked
$2,349
Tracked average
$2,349
vs average
At average
See full price historyView decision →
Lowest across 67 checks
Early tracking
Apple · Tablets
Apple 13-inch iPad Pro M5 Wi-Fi 512GB Space Black Standard Glass
Best price at Apple Australia
3 retailers · 67 price checks · Updated today
Current price
$2,949
No change
since previous check
Recommendation
Early tracking
Today's price is at the lowest level we've recorded so far. We'll become more confident as additional price history is collected.
Lowest tracked
$2,949
Tracked average
$2,949
vs average
At average
See full price historyView decision →
A
Apple
Tracked product
Lowest across 4 checks
Early tracking
Apple
Apple EarPods with 3.5mm Headphone Plug
Best price at The Good Guys
1 retailer · 4 price checks · Updated today
Current price
$29
No change
since previous check
Recommendation
Early tracking
Today's price is at the lowest level we've recorded so far. We'll become more confident as additional price history is collected.
Lowest tracked
$29
Tracked average
$29
vs average
At average
See full price historyView decision →
A
Apple
Tracked product
Lowest across 4 checks
Early tracking
Apple
Apple iPad 11" (A16) Wi-Fi 128GB - Silver
Best price at The Good Guys
1 retailer · 4 price checks · Updated today
Current price
$747
No change
since previous check
Recommendation
Early tracking
Today's price is at the lowest level we've recorded so far. We'll become more confident as additional price history is collected.
Lowest tracked
$747
Tracked average
$747
vs average
At average
See full price historyView decision →
Lowest across 67 checks
Early tracking
Apple · Tablets
Apple iPad Air 13-inch Wi-Fi + Cellular 256GB Space Grey
Best price at Apple Australia
1 retailer · 67 price checks · Updated yesterday
Current price
$2,049
No change
since previous check
Recommendation
Early tracking
Today's price is at the lowest level we've recorded so far. We'll become more confident as additional price history is collected.
Lowest tracked
$2,049
Tracked average
$2,049
vs average
At average
See full price historyView decision →
Lowest across 67 checks
Early tracking
Apple · Tablets
Apple iPad Air 13-inch Wi-Fi 256GB Space Grey
Best price at Apple Australia
1 retailer · 67 price checks · Updated today
Current price
$1,799
No change
since previous check
Recommendation
Early tracking
Today's price is at the lowest level we've recorded so far. We'll become more confident as additional price history is collected.
Lowest tracked
$1,799
Tracked average
$1,799
vs average
At average
See full price historyView decision →
A
Apple
Tracked product
Lowest across 2 checks
Early tracking
Apple
Apple iPad Air Magic Keyboard 11" (White)
Best price at The Good Guys
1 retailer · 2 price checks · Updated today
Current price
$449
No change
since previous check
Recommendation
Early tracking
Today's price is at the lowest level we've recorded so far. We'll become more confident as additional price history is collected.
Lowest tracked
$449
Tracked average
$449
vs average
At average
See full price historyView decision →
A
Apple
Tracked product
Lowest across 3 checks
Early tracking
Apple
Apple iPad Pro 13" M5 Wi-Fi 2TB Nano-texture glass - Silver
Best price at The Good Guys
1 retailer · 3 price checks · Updated yesterday
Current price
$4,699
▼ 1.1%
since previous check
Recommendation
Early tracking
Today's price is at the lowest level we've recorded so far. We'll become more confident as additional price history is collected.
Lowest tracked
$4,699
Tracked average
$4,716
vs average
−0.4%
See full price historyView decision →
A
Apple
Computers
Lowest across 67 checks
Early tracking
Apple · Computers
Apple MacBook Air 15-inch M5 16GB 512GB Midnight
Best price at Apple Australia
1 retailer · 67 price checks · Updated yesterday
Current price
$2,499
No change
since previous check
Recommendation
Early tracking
Today's price is at the lowest level we've recorded so far. We'll become more confident as additional price history is collected.
Lowest tracked
$2,499
Tracked average
$2,499
vs average
At average
See full price historyView decision →
A
Apple
Tracked product
Lowest across 4 checks
Early tracking
Apple
Apple MacBook Air 15" M5 chip 10-core CPU, 10-core GPU 16GB 1TB - Midnight
Best price at The Good Guys
1 retailer · 4 price checks · Updated yesterday
Current price
$2,949
No change
since previous check
Recommendation
Early tracking
Today's price is at the lowest level we've recorded so far. We'll become more confident as additional price history is collected.
Lowest tracked
$2,949
Tracked average
$2,949
vs average
At average
See full price historyView decision →
A
Apple
Tracked product
Lowest across 3 checks
Early tracking
Apple
Apple MacBook Pro 14" M5 Pro chip 15-core CPU, 16-core GPU 24GB 2TB - Silver
Best price at The Good Guys
1 retailer · 3 price checks · Updated yesterday
Current price
$4,699
▼ 1.1%
since previous check
Recommendation
Early tracking
Today's price is at the lowest level we've recorded so far. We'll become more confident as additional price history is collected.
Lowest tracked
$4,699
Tracked average
$4,716
vs average
−0.4%
See full price historyView decision →
A
Apple
Tablet Accessories
Lowest across 36 checks
Early tracking
Apple · Tablet Accessories
Apple Magic Keyboard for iPad Pro 13-inch (M5) British English Black
Best price at Apple Australia
1 retailer · 36 price checks · Updated today
Current price
$579
No change
since previous check
Recommendation
Early tracking
Today's price is at the lowest level we've recorded so far. We'll become more confident as additional price history is collected.
Lowest tracked
$579
Tracked average
$579
vs average
At average
See full price historyView decision →
A
Apple
Tablet Accessories
Lowest across 36 checks
Early tracking
Apple · Tablet Accessories
Apple Magic Keyboard for iPad Pro 13-inch (M5) British English White
Best price at Apple Australia
1 retailer · 36 price checks · Updated today
Current price
$579
No change
since previous check
Recommendation
Early tracking
Today's price is at the lowest level we've recorded so far. We'll become more confident as additional price history is collected.
Lowest tracked
$579
Tracked average
$579
vs average
At average
See full price historyView decision →
Lowest across 60 checks
Early tracking
Apple · Streaming Devices
Apple TV 4K 3rd Gen Wi-Fi + Ethernet 128GB
Best price at Umart
2 retailers · 60 price checks · Updated today
Current price
$369
No change
since previous check
Recommendation
Early tracking
Today's price is at the lowest level we've recorded so far. We'll become more confident as additional price history is collected.
Lowest tracked
$369
Tracked average
$369
vs average
At average
See full price historyView decision →
A
Apple
Smartwatches
Slightly expensive
47
Score
Apple · Smartwatches
Apple Watch Series 11 GPS 42mm Jet Black Aluminium Case with Black Sport Band S/M
Best price at The Good Guys
1 retailer · 9 price checks · Updated today
Current price
$544
▼ 19.9%
since previous check
Recommendation
Wait — more price history needed
Moderate confidence
Evidence level
Wait — more live price history is needed before we can judge whether today’s price is genuinely good.
Lowest tracked
$479
Tracked average
$583
vs average
−6.6%
See full price historyView decision →
Expensive
34
Score
Apple · Smartphones
Apple iPhone 17 Pro 256GB Deep Blue
Best price at The Good Guys
1 retailer · 68 price checks · Updated yesterday
Current price
$1,799
▲ 31.3%
since previous check
Recommendation
Wait — more price history needed
Moderate confidence
Evidence level
Wait — more live price history is needed before we can judge whether today’s price is genuinely good.
Lowest tracked
$1,370
Tracked average
$1,848
vs average
−2.6%
See full price historyView decision →
Fair price
58
Score
Apple · Computers
Apple MacBook Pro 14-inch M5 16GB 1TB Space Black
Best price at Umart
2 retailers · 68 price checks · Updated yesterday
Current price
$2,999
No change
since previous check
Recommendation
Wait — more price history needed
Moderate confidence
Evidence level
The current price signal leans consider, but confidence is not yet high enough for an actionable recommendation.
Lowest tracked
$2,699
Tracked average
$3,015
vs average
−0.5%
See full price historyView decision →
Slightly expensive
46
Score
Apple · Tablets
Apple 13-inch iPad Pro M5 Wi-Fi 256GB Space Black Standard Glass
Best price at Apple Australia
1 retailer · 68 price checks · Updated today
Current price
$2,599
No change
since previous check
Recommendation
Wait — more price history needed
Moderate confidence
Evidence level
Wait — more live price history is needed before we can judge whether today’s price is genuinely good.
Lowest tracked
$2,199
Tracked average
$2,593
vs average
+0.2%
See full price historyView decision →
Expensive
20
Score
Apple · Headphones
Apple AirPods 4
Best price at Apple Australia
1 retailer · 81 price checks · Updated today
Current price
$219
▲ 12.3%
since previous check
Recommendation
Wait — more price history needed
Moderate confidence
Evidence level
Wait — more live price history is needed before we can judge whether today’s price is genuinely good.
Lowest tracked
$149
Tracked average
$189
vs average
+16.1%
See full price historyView decision →
Expensive
Early tracking
Apple · Tablets
Apple iPad Air 11-inch Wi-Fi 128GB Space Grey
Best price at The Good Guys
2 retailers · 5 price checks · Updated yesterday
Current price
$1,249
▲ 19.1%
since previous check
Recommendation
Early tracking
We're still building enough history for a confident recommendation. Today's price is 25.0% above the lowest price we've recorded so far.
Lowest tracked
$999
Tracked average
$1,119
vs average
+11.6%
See full price historyView decision →
Expensive
20
Score
Apple · Smartphones
Apple iPhone 17 Pro 512GB Cosmic Orange
Best price at Umart
1 retailer · 61 price checks · Updated yesterday
Current price
$2,399
▲ 75.1%
since previous check
Recommendation
Wait — more price history needed
Moderate confidence
Evidence level
Wait — more live price history is needed before we can judge whether today’s price is genuinely good.
Lowest tracked
$1,370
Tracked average
$2,150
vs average
+11.6%
See full price historyView decision →
A
Apple
Smartphones
Expensive
20
Score
Apple · Smartphones
Apple iPhone 17 Pro Max 512GB Deep Blue
Best price at Umart
1 retailer · 61 price checks · Updated yesterday
Current price
$2,599
▲ 89.7%
since previous check
Recommendation
Wait — more price history needed
Moderate confidence
Evidence level
Wait — more live price history is needed before we can judge whether today’s price is genuinely good.
Lowest tracked
$1,370
Tracked average
$2,302
vs average
+12.9%
See full price historyView decision →
A
Apple
Laptops
Slightly expensive
47
Score
Apple · Laptops
Apple MacBook Air 13-inch M5 16GB 512GB Midnight
Best price at Apple Australia
1 retailer · 69 price checks · Updated yesterday
Current price
$2,099
No change
since previous check
Recommendation
Wait — more price history needed
Moderate confidence
Evidence level
Wait — more live price history is needed before we can judge whether today’s price is genuinely good.
Lowest tracked
$1,799
Tracked average
$2,086
vs average
+0.6%
See full price historyView decision →
A
Apple
Computers
Expensive
Early tracking
Apple · Computers
Apple MacBook Pro 14-inch M5 16GB 1TB Silver
Best price at The Good Guys
1 retailer · 5 price checks · Updated today
Current price
$3,199
No change
since previous check
Recommendation
Early tracking
We're still building enough history for a confident recommendation. Today's price is 18.5% above the lowest price we've recorded so far.
Lowest tracked
$2,699
Tracked average
$3,099
vs average
+3.2%
See full price historyView decision →
Slightly expensive
46
Score
Apple · Tablet Accessories
Apple Pencil Pro
Best price at Apple Australia
2 retailers · 64 price checks · Updated today
Current price
$219
No change
since previous check
Recommendation
Wait
Moderate confidence
Evidence level
Based on 64 tracked price checks across 2 retailers.
Lowest tracked
$119
Tracked average
$214
vs average
+2.2%
See full price historyView decision →
Slightly expensive
45
Score
Apple · Tablet Accessories
Apple Pencil USB-C
Best price at Apple Australia
2 retailers · 39 price checks · Updated today
Current price
$139
No change
since previous check
Recommendation
Wait — more price history needed
Moderate confidence
Evidence level
The current price signal leans wait, but confidence is not yet high enough for an actionable recommendation.
Lowest tracked
$109
Tracked average
$137
vs average
+1.4%
See full price historyView decision →
Price history
Historical Apple pricing
Useful historical records with no current verified price. Old prices are not presented as available today.
Price historyNo current verified price
Apple AirPods 4 with Active Noise Cancellation
Apple · Headphones
Lowest tracked
$229
Last observed
$249
67 tracked price days · 24 Sept 2026View history →
Price historyNo current verified price
Apple AirPods Pro 3
Apple · Headphones
Lowest tracked
$329
Last observed
$369
80 tracked price days · 24 Sept 2026View history →
Price historyNo current verified price
Apple iPhone 17 512GB Black
Apple · Smartphones
Lowest tracked
$1,549
Last observed
$1,949
61 tracked price days · 24 Sept 2026View history →
A
Price historyNo current verified price
Apple iPhone 17 Pro Max 256GB Cosmic Orange
Apple
Lowest tracked
$1,999
Last observed
$1,999
3 tracked price days · 10 Sept 2026View history →
A
Price historyNo current verified price
Apple Watch SE 3 GPS 44mm Starlight Aluminium Case - Starlight Sport Band M/L
Apple
Lowest tracked
$389
Last observed
$449
3 tracked price days · 9 Sept 2026View history →
A
Price historyNo current verified price
Apple iPhone 16 128GB Ultramarine
Apple
Lowest tracked
$1,247
Last observed
$1,249
3 tracked price days · 9 Sept 2026View history →
A
Price historyNo current verified price
Apple 35W Dual USB-C Power Adapter
Apple
Lowest tracked
$89
Last observed
$89
3 tracked price days · 9 Sept 2026View history →
A
Price historyNo current verified price
Apple Watch Series 11 GPS 42mm Jet Black Aluminium Black Sport Band
Apple · Smartwatches
Lowest tracked
$679
Last observed
$679
52 tracked price days · 9 Sept 2026View history →
A
Price historyNo current verified price
Apple Watch Ultra 3 GPS + Cellular 49mm Black Titanium Black Ocean Band
Apple · GPS Multisport Watches
Lowest tracked
$1,399
Last observed
$1,399
48 tracked price days · 9 Sept 2026View history →
A
Price historyNo current verified price
Apple Watch Series 11 GPS Cellular 46mm Jet Black Aluminium Black Sport Band - S/M
Apple
Lowest tracked
$699
Last observed
$899
3 tracked price days · 8 Sept 2026View history →
A
Price historyNo current verified price
Apple Watch Series 11 GPS 42mm Rose Gold Aluminium Case with Light Blush Sport Band S/M
Apple · Smartwatches
Lowest tracked
$479
Last observed
$679
10 tracked price days · 8 Sept 2026View history →
A
Price historyNo current verified price
Apple Watch Series 11 GPS 42mm Space Grey Aluminium Case with Black Sport Band S/M
Apple · Smartwatches
Lowest tracked
$429
Last observed
$679
8 tracked price days · 8 Sept 2026View history →
A
Price historyNo current verified price
Apple MacBook Neo 13" A18 Pro chip 8GB 256GB - Silver
Apple
Lowest tracked
$997
Last observed
$1,047
3 tracked price days · 7 Sept 2026View history →
A
Price historyNo current verified price
Apple MacBook Neo 13" A18 Pro chip 8GB 256GB - Citrus
Apple
Lowest tracked
$997
Last observed
$1,047
3 tracked price days · 7 Sept 2026View history →
A
Price historyNo current verified price
Apple Watch SE 3 GPS 40mm Midnight Aluminium Case with Midnight Sport Band M/L
Apple · Smartwatches
Lowest tracked
$337
Last observed
$399
6 tracked price days · 7 Sept 2026View history →
A
Price historyNo current verified price
Apple Watch Ultra 3 GPS + Cellular 49mm Natural Titanium Case with Anchor Blue Ocean Band
Apple · Smartwatches
Lowest tracked
$1,099
Last observed
$1,399
5 tracked price days · 7 Sept 2026View history →
A
Price historyNo current verified price
Apple Watch SE 3 GPS 40mm Starlight Aluminium Case with Starlight Sport Band M/L
Apple · Smartwatches
Lowest tracked
$337
Last observed
$399
6 tracked price days · 7 Sept 2026View history →
A
Price historyNo current verified price
Apple Watch Series 11 GPS 42mm Jet Black Aluminium Case with Black Sport Band M/L
Apple · Smartwatches
Lowest tracked
$429
Last observed
$679
7 tracked price days · 7 Sept 2026View history →
A
Price historyNo current verified price
Apple Watch SE 3 GPS 40mm Midnight Aluminium Case with Midnight Sport Band S/M
Apple · Smartwatches
Lowest tracked
$339
Last observed
$399
5 tracked price days · 7 Sept 2026View history →
A
Price historyNo current verified price
Apple MacBook Neo 13" A18 Pro chip 8GB 256GB - Blush
Apple
Lowest tracked
$997
Last observed
$1,047
4 tracked price days · 7 Sept 2026View history →
A
Price historyNo current verified price
Apple MacBook Neo 13" A18 Pro chip 8GB 256GB - Indigo
Apple
Lowest tracked
$997
Last observed
$1,047
4 tracked price days · 7 Sept 2026View history →
A
Price historyNo current verified price
Apple iPhone 17e 256GB Black
Apple · Mobile Phones
Lowest tracked
$998
Last observed
$999
4 tracked price days · 5 Sept 2026View history →
A
Price historyNo current verified price
Apple iPhone 17e 256GB White
Apple · Mobile Phones
Lowest tracked
$998
Last observed
$998
6 tracked price days · 4 Sept 2026View history →
A
Price historyNo current verified price
Apple iPhone 17e 256GB Soft Pink
Apple · Mobile Phones
Lowest tracked
$998
Last observed
$998
5 tracked price days · 1 Sept 2026View history →
A
Price historyNo current verified price
Apple Watch SE 3 GPS 40mm Starlight Aluminium with Starlight Sport Band S/M
Apple · Smartwatches
Lowest tracked
$339
Last observed
$339
12 tracked price days · 29 Aug 2026View history →
A
Price historyNo current verified price
Apple iPad Air 11-inch M4 Wi-Fi 128GB Blue
Apple · Computing
Lowest tracked
$919
Last observed
$1,249
6 tracked price days · 23 Aug 2026View history →
A
Price historyNo current verified price
Apple iPhone 17 Pro 256GB Silver MG8G4X/A
Apple · Mobile Phones
Lowest tracked
$1,799
Last observed
$1,799
4 tracked price days · 23 Aug 2026View history →
A
Price historyNo current verified price
Apple iPad Air 13-inch M4 Wi-Fi 128GB Space Grey
Apple · Computing
Lowest tracked
$1,259
Last observed
$1,399
3 tracked price days · 8 Aug 2026View history →
A
Price historyNo current verified price
Apple iPad 11th Gen A16 Wi-Fi 128GB Blue
Apple · Tablets
Lowest tracked
$499
Last observed
$587
9 tracked price days · 28 May 2026View history →